My Photo

Coach Blog Ring

Get Blogs

Site Meter BizBooks

Blog Squad



  • Blogging experts Patsi Krakoff and Denise Wakeman are The Blog Squad™.  Patsi and Denise help professionals set up and optimize great business blogs.  They also operate a "blog crisis prevention program" - dedicated to extreme blog makeovers for boring blogs.

    Hundreds of professionals have saved time, energy and aggravation using The Blog Squad's services, blogging books and programs to set up their blogs and learn best blogging practices.

    These two gals offer pragmatic, no-nonsense, how-to guidance and are committed to helping you Attract, Sell and Profit by integrating blogs with other online marketing tools such as newsletters and ecommerce systems.

  • What No One Ever Tells You About Blogging and Podcasting...Click here to get the book.

Blog Squad Gigs

Why Writing on the Web Is Key

March 20, 2007

Wharton Economic Summit Promises Business Discussions on '07 Challenges

Gotolink172x200 For all you executive coaches and consultants, here's a conference which sounds interesting for top quality business information:

The Wharton Economic Summit in Philadelphia April 12 & 13 will feature 70 Speakers to discuss Economic Challenges in ‘07. If you're interested, pre-registration is open until April 8th online at http://www.wharton.upenn.edu/alumni/wharton125/events/finale/phila-registration.cfm

Continue reading "Wharton Economic Summit Promises Business Discussions on '07 Challenges" »

September 18, 2006

Blog Publicity - 6 Tips You Need to Know

Every week I get emails encouraging me to blog about a business book, and sometimes I get books in the mail to review. A couple of these have been worthy of mentioning, and when it is appropriate, I do my best to let readers know they should not miss a certain book.

There is an art to pitching a blogger. If you have a book or for that matter, any other product that could benefit from a blog boost, learn how to do it right.

Denise has recorded 6 Tips on How to Pitch Bloggers and you can listen to it here.

September 15, 2006

Pitching to Bloggers: Learn How to Get a Publicity Explosion that Doesn't Explode in Your Face

How to Pitch Bloggers is an important teleseminar for anyone who's wanting to get mega-exposure through some of the best blogs.

Bloggers can make or break a product or business, and if you've been paying attention on the Web you know what we're talking about. Bloggers get pitched all the time, and in the worst ways. They can rave about you, or expose you. You can't pitch bloggers in the same way that you'd approach journalists.

Learn how, what and why. Next Wednesday, Sept. 20, at 8:30 p.m. ET, join the Blog Squad and Joan Stewart, the Publicity Hound, for an hour.

How to Pitch the Best Bloggers to Create a Publicity Explosion
Wednesday, September 20, 2006 at 8:30 p.m. ET
Get the details and register here.

(The first 50 registrants get a free CD of the audio program!)

July 19, 2006

Co-Authoring Expert Steven E Reveals Bestseller Secrets

This Wednesday, July 19th at 8:30 ET, Conversations with Experts will feature co-authoring expert Steven E, TEAM Publishers

How to Get Instant Credibility with a Bestselling Book

You too can be a best selling author with the Wake Up...Live the Life You Love series. We give you Instant Credibility... and take you to the best seller list. We have 3 programs in one. First, we take you through the publishing process starting with your story submission. Next, we teach you how to build your business with a book through our exclusive Millionaire Book Marketing Method.

As a bonus, we produce a book and take you to the best seller list. You will be able to say that you are a best selling author for the rest of your life. We currently have 12 million stories in print around the world.

NOTE: This Conversation is a bit of departure for The Blog Squad. We have had a lot of requests for information about how to get published fast and easy so we are bringing you the experts from TEAM Publishing so you can learn about this powerful program for getting into print fast.

Registration is required at www.conversationswithexperts.com

If you cannot attend the Conversation, you can pre-order the audio program for only $4.95.  The audio will be $9.95 after the Conversation.  Save 50% and pre-order now.

Conversations with Experts: How to Build Your Business On and Off-line
Hosted by Denise Wakeman and Patsi Krakoff, Psy. D.

Conversations with Experts is sponsored by Build a Better Blog System.

List Building & Ezine Broadcasting

Our multi-media package on "25 Proven Ways to Grow Your Ezine List" is finally launched! 

The last couple of weeks we've been working feverishly to complete this comprehensive package based on our recent teleseminar.

http://www.growyourezinelist.com

Here's what you'll learn...

This information package will give you the insider secrets to growing a list that will reward you with Internet sales. Save yourself time and money by learning what we have discovered doing business on the Internet for over a dozen years:

  • Which database and email broadcasting systems work the best so you don't have to worry about keeping track of subscriptions
  • How to write an opt-in web page that includes a paragraph that is shown to double sign-ups
  • What's a "squeeze page" and do they work?
  • How to craft a compelling ezine description
  • What to put on the "thank you" page and follow up autoresponder messages
  • 25 tips for growing your list
  • 3 keys to retaining subscribers

Continue reading "List Building & Ezine Broadcasting" »

June 21, 2006

So Many Books, So Little Time

Just because you get the book doesn't mean you read them. And the pile just keeps getting taller, the desk space smaller. Is anyone else out there struggling to get more reading time?

Tonight we're featured the Dive of De-Stress and Time Management, Ruth Klein. Here's some information about this teleseries presentation. No charge, but registration is required.

Ruthklein_1 Time Management: Learn productivity tips from Ruth Klein
Conversations with Experts presents...

How to Make Time to Get your Work Done Without Going In Circles or Insane
Wednesday, June 21, 2006, 8:30 p.m. ET
Guest Expert:  Ruth Klein, www.ruthklein.com

What do you, Warren Buffet, Bill Gates and Katy Couric have in common?  You all have 24 hours in one day.  Ruth Klein will share with you how to turn insanity into clarity, overwhelm into focus, and energy into productivity.  What you will hear in this interview:

  • The five biggest time robbers in your work day
  • Three ways to increase your daily energy for more accurate and focused productivity
  • The most effective way to prioritize calls, emails, tasks and errands
  • Finding the time to blog, create products, market your business and still have a life
  • How to identify your lifestyle motivation to exceed your business goals

Ruth Klein is a results-oriented Performance Strategist and "Action" Coach for small business owners, entrepreneurs, authors, speakers and consultants in the areas of Time Management and Productivity; Personality-Based Online/Offline Marketing and National Publicity.

Ruth has penned five books, the most recent can be found in bookstores and will be a PBS special in Spring 2007 - Time Management Secrets for Working Women (Sourcebooks).  The Everything Sales Rep book (Adams) will be coming out in the Fall 2006.

Ruth as well as several of her clients have been in the Wall Street Journal, Good Morning America, Larry King Live and other top publicity venues.

Register:  www.ConversationsWithExperts.com

If you cannot attend the Conversation, you can pre-order the audio program for only $4.95.  The audio will be $9.95 after the Conversation. Save 50% and pre-order now.

Conversations with Experts: How to Build Your Business On and Off-line
Hosted by Denise Wakeman and Patsi Krakoff.

Conversations with Experts is sponsored by Build a Better Blog System.

June 12, 2006

Publish a Tips Booklet to Boost Your Business: a Conversation with Paulette Ensign

Paulette Ensign is an expert in marketing with Tips Booklets. Don't miss our Conversation with Expert Teleseries this Wednesday, 8:30 p.m. ET, and learn how you can write and publish a tips booklet and boost your business.

Paulette is well known in the marketing arena with tips booklets; she is known as the Booklets Queen, having sold over a million of these clever publications. She wrote an interesting post on her blog this week, called "I Wanna Publish a Book, I Wanna Be On Oprah, I Wanna..."

I agree with Paulette: far too many professionals know they need to get a book published, but never find the time to do it. Truth is, publishing a book is time consuming and not always worth it. Writing a shorter version in the form of a tips booklet may get the job of marketing done without wasting time, money and energy. But you need to learn how to do it right.

I met Paulette in Washington DC at the book conference, and had the pleasure of getting to know her at dinner. Turns out she lives 3 blocks away from my house in Del Mar! Paulette has a great sense of humor, and a finely tuned eye for what works in business.

Here's the skinny on the Conversation this Wednesday. The call is without charge, unless you want to order the audio recording, but registration is required over at Conversations with Experts.

Paulette Ensign, Tips Products International

Continue reading "Publish a Tips Booklet to Boost Your Business: a Conversation with Paulette Ensign" »

May 29, 2006

Writing for Your Blog: A Conversation with Copyblogger Brian Clark

How Copywriting Skills Bring Both Traffic and Sales
Wednesday, May 31, 2006, 8:30 p.m. ET
Guest Expert: Brian Clark, Copyblogger

Why all the fuss about business blogging? Unlike the static websites of the early web, a business blog is a dynamic web presence that attracts new prospects, establishes a relationship with them, and allows them to effortlessly become a client or customer. 

A blog is a lead generation and customer relationship management tool all in one, but only if you tell a story that matters to your target market. 

Copywriting is the art of selling with words and getting people to take action —whether your goal is publicity or a sale —and it’s the secret to achieving your Internet marketing goals.

Brian Clark is a serial entrepreneur who makes his living from the Internet and the written word, thanks to his knowledge of copywriting and direct marketing.  Because Brian is not a copywriter for hire, he literally bets his own money on his writing every day, and he is sold on the benefits of blogging for business.  As a former attorney, Brian has been in the persuasion business his entire professional life, but enjoys going to work a whole lot more these days.

Register:  www.ConversationsWithExperts.com

If you cannot attend the live event, you can pre-order the audio program and save 50%.  Order now for $4.95.

Conversations with Experts: How to Build Your Business On and Off-line
Hosted by Denise Wakeman and Patsi Krakoff.

Conversations with Experts is sponsored by Build a Better Blog System.

April 18, 2006

Top Tips for Growing Your List from Ali Brown, the Ezine Queen

The Ezine Queen's 7-Step Plan for Building Your Ezine List
Wednesday, April 19, 2006, 8:30 p.m. ET - FREE
Guest Expert: Alexandria Brown, The Ezine Queen

Alibrown Are you still struggling to grow your email list? You're not alone. It’s one of many entrepreneurs’ biggest challenges. You can have the best products or services in the world. And you can send out the best ezine or emails in the world. But if you have NO LIST, you have no one to market to and buy your stuff!

And you may know of one or two methods, but you don’t have a step-by-step PLAN. Well, Alexandria Brown, “The Ezine Queen”, has a clear and simple 7-step plan for building your list and she’ll be sharing it on this call. Don’t miss it!

Alexandria K. Brown, The E-zine Queen, is the authority in driving business via e-mail publishing. Her award-winning tutorials, teleseminars, and workshops have taught thousands of solo professionals and small biz owners how to market online inexpensively to get more clients, customers, and long term sales. She’s author of the award-winning "Boost Business With Your Own E-zine" system.

She’s consulted for prominent companies such as New York Times Digital, Adweek Magazines, Scholastic Books, and Dun & Bradstreet, but her passion lies in showing small business owners how to create consistent streams of income using the Internet.

Alexandria has been interviewed by The Wall Street Journal and sponsored by Microsoft, and has been featured in Entrepreneur Magazine and countless marketing books including Confessions of Shameless Internet Promoters by Debbie Allen. Her Web site is EzineQueen.com.

Register:  www.ConversationsWithExperts.com

If you cannot attend the live Conversation, you can pre-order the audio program for only $4.95.  After the Conversation the price will be $9.95.  Save 50% and pre-order the audio program now.

Conversations with Experts: How to Build Your Business On and Off-line
Hosted by Denise Wakeman and Patsi Krakoff.

Conversations with Experts is sponsored by Build a Better Blog System.

March 14, 2006

Writing Articles to Drive Traffic

Chris_knight A Converstion with Expert Christopher Knight, Article Production Strategies and EzineArticles.com, this Wednesday, March 15, at 8:30 ET. Register here: www.conversationswithexperts.com.

I am a big fan of Christopher Knight. He runs one of the best article directories online, EzineArticles.com. I've learned a lot from his ebook Article Production Strategies. After listening to him on a teleseminar, I boosted my article production from one a month to 5! The secret? Well, I recommend getting the ebook and audio recordings by visiting this link: Article Production Strategies.

Here's a chance to listen in on a conversation we're having with Christopher this Wednesday March 15 at 8:30 p.m. ET: register here.

Article Writing 101 To Create Qualified Traffic

What are the basic article mechanics that help turn your expertise into syndicated original quality content that drives buyers to your website for free? You'll learn about the article syndication model, the basic components that should be included in your articles as well as how to optimize those components.

If you cannot attend the Conversation, you can pre-order the audio program for $4.95. After the Conversation the price will be $9.95. Save 50% and this link to order now: http://snipurl.com/Knight_preorder

Conversations with Experts is held every Wednesday evening and is sponsored by Build a Better Blog, the ultimate guide for creating a professional blog.

BizBook Nuggets Updates

Families Need Your Help

  • Donate to the Red Cross

Blog powered by TypePad