BizBook Nuggets

The Ethical Executive: 45 Psychological Traps

The Ethical Executive: Becoming Aware of the Root Causes of Unethical Behavior: 45 Psychological Traps that Every One of Us Falls Prey To by Robert Hoyk and Paul Hersey, Stanford Business Press, 2008.

This is one book worth reading, for anyone in an organization faced with ethical choices everyday.

Even with a solid foundation of good moral values, no one is immune to making unethical choices.

Ethical slips and traps are rampant, from telling white lies that protect a friend, to ignoring a gut feeling and following orders when we know better.

Not a month goes by without some highly publicized ethical scandal. Be it tax evasion, executive pay excesses, sexual dalliances and outright fraud, many individuals are simply unable to resist temptation. 

Does this make the perpetrators corrupt sociopaths?

The Confident Leader by Larina Kase Launches

Well, a fantastic new book recently came across my desk...

...and I suddenly realized, wow this is unprecedented. This is new. This is groundbreaking.

What is it?

It's a brand new book (and teleseminar series...more on that in a moment) by my friend and colleague, Dr. Larina Kase, called:

The Confident Leader: How the Most Successful People Go from Effective to Exceptional

www.ConfidentLeaderBook.com/blogsquad

Spiritual Selling by Joe Nunziata - Not just for salespeople

Spiritual Selling: How to Use the Attractor Sales System™ to Create Abundance in Your Business
By Joe Nunziata

Abundance. Defined as “a great and plentiful amount.” Too often we associate abundance with wealth, forgetting that it could also refer to fulfilling relationships, improved health, or a simple state of joy.

As a salesperson, it may seem like all the key elements are in place: a great product, a great service, and great prospects. But for some reason there aren’t enough sales. Countless books on new sales techniques aren’t changing things either. Something is blocking those sales, and it might take a while to realize that the block is coming from inside of the salesperson.

It's time for a new approach to selling, one based on something more than numbers and financial success. Joe Nunziata has written this book to combine many life lessons with sales, but it's not just for sales people.

The Answer: The Book by John Assaraf Offers $1.2 Million in Contest Prizes

The Answer to Grow Any Business and Access Unlimited Abundance by John Assaraf and Murray Smith

OneCoach® founders John Assaraf and Murray Smith have co-authored a new business book called simply, The Answer. And, get this: they are also offering $1.2 million in prizes for a business makeover contest!

Business-growth experts and entrepreneurs John Assaraf and Murray Smith wrote The Answer to show entrepreneurs how to apply the Law of Attraction to grow business and access unlimited abundance.

They are kicking off an international campaign giving business owners an opportunity to win their share of $1.2 million in business-growth services – including $25,000 in cash.

Through the 2006 best-selling book and movie The Secret, millions of people were introduced to the concept of the Law of Attraction, the idea that focused thoughts can attract the things people want, even turning their wildest dreams into reality. Since then, many people have wondered, “How can I apply that idea to create success in work and business?”

John Assaraf, a teacher featured in The Secret, and his business partner Murray Smith, decided to share their expertise in quantum science and business growth in this new book titled “The Answer: Grow any Business, Achieve Financial Freedom and Live an Extraordinary Life.”

Released nationwide on May 20, 2008, The Answer combines their wisdom and insight to show entrepreneurs how to apply the Law of Attraction and practical, proven strategies, to build a dream business and access unlimited abundance.

From Boomers to Bloggers: Success Strategies Across Generations

From Boomers to Bloggers: Success Strategies Across Generations, by Misti Burmeister

This is an important new book, out today, on how businesses can succeed, as “Bloggers” replace “Boomers” in the workforce. (Buy it today and benefit from amazing bonuses at www.InspirionInc.com.)

Together, with the support of friends and colleagues, Misti is launching an Amazon.com campaign to offer high-valued resources, free of charge for those who purchase the book today. Go here for more details.

A team of distinguished experts, including Zig Ziglar, Mac Cassidy and Bob Burg, are contributing to this campaign to bring you an amazing list of bonus gifts valued at over $1,300!

Click here to see the full list of experts and your free rewards.

Here is information about the book:

Today’s businesses face two significant intergenerational problems: older workers with a lot of knowledge are retiring and companies don’t have a knowledge-transfer process in place; and the young professionals coming in have different expectations than the boomers headed out the door.

Coaching Is for Everyone: New Book by Terri Levine

I've known Terri Levine for years; she's one of the most successful life coaches around, as well as being prolific in her work. Besides this new book being released May 1 (buy it then and get the superb bonuses), she's published 9 other books.

Coaching Is for Everyone: Learn How to Be Your Own Coach at Any Age
by Terri Levine

"To manifest your fullest ability and become a great self-creator, you need a superstar coach. Terri's the coach of coaches, who teaches coaching from the highest point of view with the most insight, knowledge and wisdom. Reach & drink deeply of her wisdom. Then go out and become a great coach, also." -- Mark Victor Hansen, Co-creator, #1 New York Times best selling series "Chicken Soup for the Soul"

In her new book Coaching is for Everyone, Terri helps people evaluate their strengths and weaknesses identifying old patterns of behavior and replacing them with techniques that will help them live happier more fulfilling lives.

"Whether you want to improve your relationships, lose weight or increase your productivity at work, you're never too old to learn how to turn your life around", says Levine.

Levine is one of the country’s top certified professional life coaches.  In Coaching is for Everyone Terri Levine shares:

The Milkshake Moment by Steven S. Little

The Milkshake Moment: Overcoming Stupid Systems, Pointless Policies and Muddled Management to Realize Real Growth by Steven S. Little

The story I’m about to tell you is true.

A few years ago I traveled to Baltimore, Maryland, for a speaking engagement.  Anyone who travels for business knows that it is hardly glamorous. After 9/11, however, it became even more frustrating, and it keeps getting worse.

I don’t think I’d be overstating it to say that business travel today is horrific: irretrievably lost luggage, annoying security searches, perpetually oversold flights, infuriating rental car policies, frazzled counter staff . . . I think you get the picture.

Despite all the traumas of travel, I decided a few years ago to always keep a smile on my face. The way I look at it: if the business travel industry gets the best of me, they win and I lose. I just can’t allow that to happen.

I keep a smile on my face by keeping my eye on a prize. My prize at the end of every business travel day is a vanilla milkshake . . . a thick, gooey, luscious, indulgent vanilla milkshake. I’m talking a hand-dipped, old-fashioned, malt-shoppy kind of milkshake. I don’t just like ’em; I love ’em. Both my career and my mental well-being literally depend on them. The image of that milkshake is the proverbial dangling carrot that gets me through even the worst travel day.

Groundswell, by Charlene Li and Josh Bernoff

There's an interesting interview on Lee Odden's Online Marketing blog with Charlene Li, vice-president of Forrester Research about her new book written with Josh Bernoff, Groundswell: Winning in a World Transformed by Social Technologies

Companies worldwide are trying their best to make sense of the emerging landscape of social technologies and the new book Groundswell does a fantastic job at just that.

We met Charlene at BlogHer Conference last year, and she's one of the most knowledgeable experts on blogging and social technology research. In her interview with Lee, she mentions several CEO blogs that are well done, and some of the problems inherent in executive blogging.

Read the interview, and buy the book, if you want to understand what's coming next for using social technologies for marketing large and small.

5 Keys for Life and Career Success

Straight Talk for Success: Common Sense Ideas that Won't Let You Down, by Bud Bilanich

April 22 is the launch day for this new book full of common sense advice for successful living. Buy this book on April 22 and you'll receive many bonuses listed here. Here's what Bud says about his book and its message:

If you’re like most people, you want to build a successful life and career but you’re not sure exactly how to go about it.  My new book, Straight Talk for Success, can change all of that.

I am an executive coach, keynote speaker, leadership consultant and author who has spent the years studying what it takes to succeed in your life and career. I have found that successful people share five traits in common. 

1. Successful people are self confident.
   2. Successful people have positive personal impact.
  3. Successful people are outstanding performers.
   4. Successful people are excellent communicators.
  5. Successful people are interpersonally competent.

egonomics: by David Marcum & Steven Smith

Have you seen first hand how ego gets in the way of performance, results, and good decisions?

You're not alone. For the first time, a couple of consultants have measured the costs of ego to the bottom line.

David Marcum and Steven Smith have just published egonomics: What Makes Ego Our Greatest Asset (or Most Expensive Liability), Fireside, (2007).

I love the name egonomics - what great branding by combining ego (notice the small "e"...) with economics, a trend started with the book Freakonomics.

If you're a coach or consultant working with organizations, you've seen the detrimental affects of ego.