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  • Blogging experts Patsi Krakoff and Denise Wakeman are The Blog Squad™.  Patsi and Denise help professionals set up and optimize great business blogs.  They also operate a "blog crisis prevention program" - dedicated to extreme blog makeovers for boring blogs.

    Hundreds of professionals have saved time, energy and aggravation using The Blog Squad's services, blogging books and programs to set up their blogs and learn best blogging practices.

    These two gals offer pragmatic, no-nonsense, how-to guidance and are committed to helping you Attract, Sell and Profit by integrating blogs with other online marketing tools such as newsletters and ecommerce systems.

  • What No One Ever Tells You About Blogging and Podcasting...Click here to get the book.

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Why Writing on the Web Is Key

May 21, 2008

From Boomers to Bloggers: Success Strategies Across Generations

BookcoverFrom Boomers to Bloggers: Success Strategies Across Generations, by Misti Burmeister

This is an important new book, out today, on how businesses can succeed, as “Bloggers” replace “Boomers” in the workforce. (Buy it today and benefit from amazing bonuses at www.InspirionInc.com.)

Together, with the support of friends and colleagues, Misti is launching an Amazon.com campaign to offer high-valued resources, free of charge for those who purchase the book today. Go here for more details.

A team of distinguished experts, including Zig Ziglar, Mac Cassidy and Bob Burg, are contributing to this campaign to bring you an amazing list of bonus gifts valued at over $1,300!

Click here to see the full list of experts and your free rewards.

Here is information about the book:

Today’s businesses face two significant intergenerational problems: older workers with a lot of knowledge are retiring and companies don’t have a knowledge-transfer process in place; and the young professionals coming in have different expectations than the boomers headed out the door.

Continue reading "From Boomers to Bloggers: Success Strategies Across Generations" »

September 20, 2007

Rules for Renegades by Christine Comoford-Lynch

Rulesforrenegades This book rocks. I knew it was going to be part autobiographical, part business, part career-oriented. After all, the sub-title reads, "How to make more money, rock your career, and revel in your individuality." I didn't know it was going to be so profound.

I'd never heard of the author, Christine Comoford-Lynch, before I picked up the book. And I wasn't sure that this wasn't a kind of "look-at-me-ain't-I-wonderful" story. But the book more than delivers quality stories and life lessons. Comoford-Lynch is a real authentic "player" in a man's world of venture capital and high-tech.

I'll admit I was attracted to the book for the title - and I'm probably not the only one. Who among us doesn't feel they too are a rebel? (Even while we sip our Starbuck's...) Especially those of us who have forged our own paths into self-employment at home on the Internet...

But this woman - well, she went from high-school drop out, to monk, to being one of the few women to work at Microsoft in the early days, to multimillionaire. Christine Comaford-Lynch dated Bill Gates, Larry Ellison and other powerful figures, and she also faced humiliation by association with a con-artist guru.

Rules for Renegades is full of life lessons including some excellent ideas for networking and facing rejection. Read it for fun, for business tips, for personal development. But be sure to read it. I loved it.

May 13, 2006

Harvard Biz Press: Results-Driven Manager

Here's a great series of crucial topics for managers put out by the Harvard Business School Press: The Results-Driven Manager.

Presentations This week I read Presentations that Persuade and Motivate. Since no one can avoid having to make a presentation forever, (although I try my darnest!) this book is important. Making presentations - to clients, employees, peers, and supervisors - has become an integral part of any successful person's job.

This book helps you to customize your message, read and react to your audience's body language, tackle tough questions, and deliver memorable closings audiences will act on.

Gimme some of that! Next week Denise and I are putting on our Blog Squad biz suits and flying off to Washington DC. We are on two panels at the Publishers Marketing Association University, before the big book event, BEA.

On Wednesday we are on Debbie Weil's panel about using blogs for writing and marketing a book.

On Thursday, we are speaking with Suzanne Falter-Barns on automatic book marketing.

And if you are in the area, come see us, we'll buy you a cup of coffee.

April 26, 2006

Ram Charan: Converting Ideas Into Growth

Charan_19 I am a big fan of Ram Charan and love his writing (Execution, What the CEO Wants You to Know, Confronting Reality, The Leadership Pipeline). Now he's got a new book out, Profitable Growth is Everyone's Business: 10 Tools You Can Use Monday Morning.

Thanks to Professor Charan's book publicist, Anna Suknov, here's an article that speaks about the ideas in his newest book:

Convert Ideas into Growth  H_charan_19
By Ram Charan
Author of Profitable Growth
© 2004 by Ram Charan.  Profitable Growth Published by Crown Business a division of Random House,  Inc. 2006

Ideation is the flow of ideas that can be converted into growth on a consistent basis. Ideas for new products and/or services can come from two places: inside your organization or outside of it. Let's deal with the internal sources first.

I sometimes hear CEOs saying, "We don't have enough ideas inside our organization. They aren't flowing, and the ones that do surface aren't very good."
Frequently, their explanation for why that is the case is that they have hired the wrong people, or that they are just not creative enough.

That is possible, of course, but I find it is rarely the true explanation.

The reason there may not be enough ideas could be as simple as people not believing that you, the leader, are serious about wanting growth, and so they focus their attention elsewhere. If the leader just talks a good game about growth, but doesn't take action, then people see through him immediately.

Another likelihood: The ideas are there, but they are buried under layers of bureaucracy that keep them from surfacing.

Continue reading "Ram Charan: Converting Ideas Into Growth" »

April 25, 2006

The Disorganized Executive

Crazybusy I just finished reading CrazyBusy by Dr. Edward Hallowell, who discusses the sources of distraction and disorganization in our modern world. He's an expert in ADD (attention deficit disorder), and while he sees a huge increase in ADD complaints since the mid 90s, most people are suffering from "severe cases of modern life."

It's a good read that includes 10 priniciples for staying calm, including staying connected to what matters most to us, and finding one's "right rhythm." This is a good read for anyone living in the "fast lane," doing more, but feeling less fulfilled and more disorganized.

For more on the disorganized habits of executives, read John Agno's post on his Coaching Tips blog.

April 19, 2006

Socrates & Second Thoughts About Books

Thinking_like_einstein I just ran across this brilliant bit about what Socrates thought about those new-fangled things someone invented for telling stories: books. This comes from Thomas West, Thinking Like Einstein: Returning to Our Visual Roots with the Emerging Revolution in Computer Information Visualization.

Each technology has its limits. Long ago, Socrates described some second thoughts he had about the new and questionable technology called a "book." He thought it had several weaknesses. A book could not adjust what it was saying, as a living person would, to what would be appropriate for certain listeners or specific times or places.

In addition, a book could not be interactive, as in a conversation or dialogue between persons. And finally, according to Socrates, in a book the written words "seem to talk to you as if they were intelligent, but if you ask them anything about what they say, from a desire to be instructed, they go on telling you just the same thing forever."

After more than two millennia, it now seems that a new kind of technology, with interactive multimedia capabilities, may be beginning to address some of Socrates' concerns.

In all truth I have not read Socrates, nor Thomas West's brilliant book. I found this passage in another book, Crazy Busy, by Dr. Edward Hallowell. More about that book later.

April 14, 2006

Chicken Soup? CPR for the Soul!

My colleague Mike Jay, a long time business coach, has been creating ebooks and audio programs for nearly 8 years, and has just completed an amazing book and series of programs called CPR For The SOUL.

If you invest in one personal growth program this year, this is it. There are many key products in CPR For the SOUL to assist you in understanding who you are at a deeper level. This contributes to building a successful business and marketing your practice, your products, and developing your ideas.

Here's how you can participate:

You can purchase Mike's new book today April 14, 2006, and pick up the free bonus package Mike has assembled to accompany the book for only 39.95, plus shipping.

Just click here for details on CPR For The SOUL.

For those of you who know the name, Mike Jay's been training business coaches and is active in the Executive Coaching Summit held every year before the International Coach Federation conference. He founded B-Coach Systems from which I graduated in 2000.

He has an amazing grasp of both business and psychological systems which he synthesizes into programs for human and business growth.

So, forget Chicken Soup! This is CPR for the Soul!

March 29, 2006

Wrestling Rhinos in the Office

This book is not only very clever in comparing workplace grumps to rhinos, but it is full of useful practical wisdom for "conquering conflict in the wilds of work."

Wrestlingrhinos Wrestling Rhinos: Conquering Conflict in the Wilds of Work. Rhoberta Shaler, Ph.D. 2nd Edition 2006 People Skills Press, San Diego CA

Rhoberta is an executive coach, speaker and author who is an expert in communications and conflict management. She is CEO of Optimize! Institute, in Escondido, CA.

Dr. Shaler's no-nonsense insights and plain truths about how to "play nicely together in the company sandbox" show you how to have skills to speak up confidently, teach people how to treat you, and get what you need and want. It's like a manual for taming the rhinos you come into contact with, either in your office, or at home. It also mentions how we can tame our inner rhinos.

"Rhinoceros are often protrayed as aggressive and unintelligent but that is not their true nature. They simply cannot see. That's the case with 'rhino' people as well. They simply do not see. They do not see any other ways to behave, interact, solve problems, or to make their pain go away. So, they lash out in one way or another."

I whole-heartedly recommend this book. It's fun, informative and useful.

March 22, 2006

The Leadership Pipeline

Ldrshippipeline   The Leadership Pipeline: How to Build the Leadership-Powered Company by Ram Charan Stephen Drotter and James Noel (2001) Jossey-Bass

The premise of this important book is that it is no longer sufficient to move people up to higher levels of responsibility based on past performance without ensuring they have what it takes to succeed in new and different positions. Of course this makes sense, but few organizations have adequately defined the different requirements in higher levels of leadership.

The analogy of a pipeline with sharp turns is helpful. The authors leave nothing up to chance, nothing is assumed.

This book is a great manual for organizations willing to transform their succession plans from replacement charts to leadership development programs.

I've written an article based on this book, Winning the War for Leadership Talent, available for your newsletters through www.CustomizedNewsletters.com .

March 10, 2006

How to Get Anyone to Do Anything

Hanesbook158008667501tzzzzzzz Love the title of this book, by R. Philip Hanes: How to Get Anyone to Do Anything (2006, Ten Speed Press). I found it when I was researching biz books about negotiating, and was lucky to get a review copy from the book's publicist, Jeffery Anderson.

As often happens, I arrive at a deadline not having finished reading the book entirely, and I disclose fully that I don't have my homework finished. But that won't stop me from giving you some excerpts from this semi-autobiography with a powerful message.

"You can accomplish anything you can dream, if you can get someone else to do it!" proclaims Mr. Hanes. The former CEO of Hanes Companies has a long history of accomplishments, in business, non-profit agencies, the arts and conservation organizations.

Hanes puts forth four pillars for successful accomplishments: networking, risk-taking, fund-raising, and problem-solving. Over 80 years old, he shares his strategies for seeing challenges as opportunities and enlisting the help of others to get things done.

This is a true memoir, nothing made up here, of an exceptional man who has led an exceptional life. The messages are strong and inspiring, a blueprint for accomplishment through commitment, contribution, and connection.

Here are a few excerpts:

Continue reading "How to Get Anyone to Do Anything" »