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June 12, 2006

Publish a Tips Booklet to Boost Your Business: a Conversation with Paulette Ensign

Paulette Ensign is an expert in marketing with Tips Booklets. Don't miss our Conversation with Expert Teleseries this Wednesday, 8:30 p.m. ET, and learn how you can write and publish a tips booklet and boost your business.

Paulette is well known in the marketing arena with tips booklets; she is known as the Booklets Queen, having sold over a million of these clever publications. She wrote an interesting post on her blog this week, called "I Wanna Publish a Book, I Wanna Be On Oprah, I Wanna..."

I agree with Paulette: far too many professionals know they need to get a book published, but never find the time to do it. Truth is, publishing a book is time consuming and not always worth it. Writing a shorter version in the form of a tips booklet may get the job of marketing done without wasting time, money and energy. But you need to learn how to do it right.

I met Paulette in Washington DC at the book conference, and had the pleasure of getting to know her at dinner. Turns out she lives 3 blocks away from my house in Del Mar! Paulette has a great sense of humor, and a finely tuned eye for what works in business.

Here's the skinny on the Conversation this Wednesday. The call is without charge, unless you want to order the audio recording, but registration is required over at Conversations with Experts.

Paulette Ensign, Tips Products International

How to Promote Your Business with Tips Booklets

Many business owners cringe at marketing their business. Is that you? Marketing can be easy, quick, inexpensive, and fun. This Conversation shows how.

Learn simple and easy ways to transform your knowledge into tips booklets for marketing, motivating, and making money. This entertaining and information-packed session prompts new ways of thinking. Get large returns on minimal investments of time and money.

a. Turn knowledge into products that bring new clients and revenue.
b. Discover simple formulas for effective tips booklets.
c. Identify best topics
d. Leverage single booklet manuscripts into other formats.
e. Find bulk booklet prospects under your nose.

To register, click here.

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