Who's There? Seth Godin's Free Blogging Book

Seth Godin has a new, free ebook on blogging.  This is not a how to blog book, but a treatise on why you need to blog, as a business owner, and why you need to pay attention to the changing nature of not only the Web but also your markets and how you communicate with them.  Here's what Seth has to say about the ebook:

Who's There is not an ebook about how to write better or how to follow the traditional conventions about formatting and building a blog. It's not designed to sell you one service instead of another, either.

Instead, I divide the blog world into three groups and turn my attention to one. And in particular, I try to sell you hard on how building a blog asset can have a spectacular impact on you, your career, your organization and your ideas.

The ebook is free for now.  Head on over to Seth's blog to download your copy.  It's short, concise and well worth the few minutes it takes to read.

Seth Godin has a new, free ebook on blogging.  This is not a how to blog book, but a treatise on why you need to blog, as a business owner, and why you need to pay attention to the changing nature of not only the Web but also your markets and how you communicate with them.  Here's what Seth has to say about the ebook:

Who's There is not an ebook about how to write better or how to follow the traditional conventions about formatting and building a blog. It's not designed to sell you one service instead of another, either.

Instead, I divide the blog world into three groups and turn my attention to one. And in particular, I try to sell you hard on how building a blog asset can have a spectacular impact on you, your career, your organization and your ideas.

The ebook is free for now.  Head on over to Seth's blog to download your copy.  It's short, concise and well worth the few minutes it takes to read.